Oct. 6, 2025

Udemy CEO Hugo Sarrazin on AI-Powered Learning, Subscriptions & the Future of Online Education

Udemy CEO Hugo Sarrazin on AI-Powered Learning, Subscriptions & the Future of Online Education
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Udemy CEO Hugo Sarrazin on AI-Powered Learning, Subscriptions & the Future of Online Education

On the latest episode of After Earnings, Ann sits down with Udemy CEO Hugo Sarrazin to discuss the company’s pivot from a traditional online course marketplace to an AI-powered platform designed to reskill the global workforce.


Highlights include:

- Udemy’s shift from one-off course sales to a subscription model

- The company’s enterprise push to reskill workforces at scale

- The future of its instructor-driven marketplace

- How AI can deliver mass personalization in learning


00:00 – Hugo Sarrazin Joins

01:12 – Why the online learning industry is under pressure

02:42 – Udemy’s consumer vs. enterprise business explained

05:56 – How AI enables personalization in learning

08:00 – Marketplace model vs. proprietary content

11:58 – Transition to subscriptions and monetization challenges

15:02 – Is Udemy becoming a digital media company?

16:48 – Enterprise clients and “just-in-time” learning

20:27 – Selling to CTOs, HR, and business leaders

23:33 – Reskilling 92 million workers in the AI era

25:39 – ROI pressure vs. growth opportunity

27:11 – Margins, cash flow, and product investment

29:03 – Hugo Sarrazin’s career journey: McKinsey to CEO

33:40 – Will AI replace consulting?

37:55 – The future of Udemy


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